September 05, 2007 07:06 PM Filed in:
News
iTunes and iTunes Wi-Fi
Apple today unveiled
the iTunes® Wi-Fi Music Store, offering the ability
to browse, search, preview, purchase and download
songs and albums from the iTunes Music Store over a
Wi-Fi network directly onto their iPod touch or
iPhone. Once they connect their iPod touch or iPhone
back to their PC or Mac, downloaded music will
automatically sync back into their iTunes library. If
users have only partially downloaded a song or album
onto their iPod touch or iPhone, their computer will
complete the download automatically. Prices and
selection on the iTunes Wi-Fi Music Store are the
same as on the regular iTunes Store.
In addition, iTunes customers will now be able to
create custom ringtones by selecting up to a
30-second segment from over a million participating
songs on iTunes and sync them onto their iPhone. Once
a customer has purchased a participating song from
iTunes, including previously purchased participating
songs, it will cost 99 cents to make up to a
30-second segment of that song into a ringtone and
sync it onto their iPhone. Customers can personalize
their ringtones by choosing which portion of the song
they want to use, and setting custom fade in and fade
out points. iTunes 7.4 is now available and includes
a larger viewing area for movies and TV, filling the
entire iTunes window.
Apple and Starbucks announced an exclusive
partnership that lets customers wirelessly browse,
search for, preview, buy and download music from the
iTune® Wi-Fi Music Store at Starbucks onto their iPod
touch, iPhone or PC or Mac running iTunes. When a
customer enters a location the device will recognize
the iTunes Wi-Fi Music Store with no connection fee
or hotspot login. Customers will be able to browse,
search and preview of songs, including a new
“Now Playing” service which displays the
name of the song playing in the Starbucks at that
moment, and buy and download songs to their device.
Prices and selection are the same as on the regular
iTunes Store. The service will make its debut at more
than 600 Starbucks locations in New York and Seattle
on October 2 the store will then continue its rollout
to 350 Starbucks stores in the San Francisco Bay area
on November 7; 500 stores in Los Angeles in early
February 2008; 300 stores in Chicago in March 2008;
and additional markets throughout the US later in
2008. The iTunes Wi-Fi Music Store at Starbucks will
run on the robust T-Mobile HotSpot Wi-Fi network
which is available at participating Starbucks
locations across the US.
iPod Lineup Revamped
Apple also revamped
their entire iPod lineup. The iPod nano now brings
video playback, an enhanced user interface with Cover
Flow, and a new design. The new iPod nano features a
larger two-inch display with 204 pixels per inch
which supports video and games. iPod nano delivers up
to 24 hours of audio playback or five hours of video
playback, is encased in a new design made with
anodized aluminum and polished stainless steel and
comes in five new colors—silver, black, blue,
green and a (PRODUCT) RED special edition. Available
today, the 4GB iPod nano comes in silver for $149
(US) and the 8GB model is available in silver, black,
blue, green and a (PRODUCT) RED special edition for
$199.
Apple also introduced the new iPod classic, featuring
80GB or 160GB of storage, an enhanced user interface
featuring Cover Flow, and a new all-metal enclosure.
iPod classic is priced at $249 for the 80GB model and
$349 for the 160GB model. The iPod classic features
up to 40 hours of music playback and seven hours of
video playback in the 160GB model, and up to 30 hours
of music playback and five hours of video playback in
the 80GB model on a single charge.
Rounding out the iPod lineup is the new iPod touch
(aka iPhone without the phone) featuring multi-touch
user interface, Wi-Fi, Safari, YouTube, and the new
iTunes Wi-Fi Music Store lets users wirelessly
browse, preview and buy songs and albums. The iPod
touch features roughly the same dimensions as the
iPhone and is priced starting at $299. iPod touch
features up to 22 hours of audio playback and up to
five hours of video playback.
iPhone Price Drop and New Features
Apple is
on track to sell its one millionth iPhone before the
end of September, and is lowering the price of the to
$399 for the 8GB model. The 4GB model is being
discontinued but will be offered for $299 at stores
while supplies last. A software update is coming to
the iPhone later this month to add the new iTunes
Wi-Fi capabilities.